Response to USC Associate AD Steve Lopes

"LET'S CROWN A REAL CHAMPION!!!!!! MAKE THIS A NATIONAL MOVEMENT!" NCPA Poll

Mr. Steve Lopes
USC Senior Associate Athletic Director
Heritage Hall (HER)
3501 Watt Way Los Angeles, CA 90089-0602

Mr. Lopes:
This responds to your email sent February 10th, 2011 regarding the Kennedy Proposal. It’s apparent that I am making some noise and gaining traction with the BCS administrators because I’m starting to be addressed as Mr. Kennedy.

In your response, you lie. I have emails dating back to March 15, 2009 that indicate that USC was made aware of the Kennedy Proposal. This is important because the ESPN agreement was not finalized until July 9th, 2009. The Kennedy Proposal was not forwarded to you, it was sent directly to you. I called several times during June of 2009 to seek a response. If I had the phone records from Miriam’s Kitchen I would be able to prove it.

Mr. Monts testifies, “The general retort of BCS critics when this point is raised is that, if there were some other cooperative arrangement, usually some hypothetical “playoff”, then these harms to competitors could be avoided. That argument fails because it starts from the wrong baseline.” The BCS is an event that consists of five, two-team playoffs. The Kennedy Proposal is an expansion proposal for the BCS National Championship playoff.

According to Antitrust Enforcement and the Consumer, “For offenses committed on or after June 22, 2004, individual violators can be fined up to $1 million and sentenced to up to 10 years in federal prison for each offense, and corporations can be fined up to $100 million for each offense. Under some circumstances, the maximum fines can go even higher than the Sherman Act maximums to twice the gain or loss involved.”

By stating USC is committed to the current structure for post-season play when a less-restrictive alternative has been proposed is acknowledging that USC is violating the Nation’s Antitrust Laws.

Fight On!!!

See you in court Mr. Lopes,

Brandon E. Kennedy
Executive Director of the KP Coalition

Letter to Washington State Cougars

Washington State Unviersity

Pullman, WA 99164-1227

Dear Cougar,

Thank you for reading my letter. I am visiting Pullman today to discuss the Pac 10's relationship with the Rose Bowl as it pertains to the insertion of the Kennedy Proposal ( a mini-playoff proposal for the Bowl Chanpionship Series [BCS]), Congresses involvement toward the insertion of a multi-game playoff, and the picture that represents President Barack Obama and me shaking hands.

The University of Michigan and Standford University competed in the inaugral Rose Bowl in January of 1902. Due to the 49-0 blowout handed to the Cardinals, the Rose Bowl did not cmmence again until 1916 when Washington State and Brown competed--a 14-0 Coug victory.

In 1947, the Big Ten and the Pac 10 made an agreement to send thier champions to the Rose Bowl. According to the Tournament of Roses, the attraction has been a sellout each year since. That is why the two conferences are unwilling to sacrifice this relationship.

If the Kennedy Proposal had been inserted for the 2009-2010 season, and assuming the Oregon Ducks advanced to the semi-finals and lost, they would then be routed to compete in the Rose Bowl. Meaning, unless they qualify to participate in the National Championship Game, the Atlantic Coast Conference (ACC) will send their champion to the Orange Bowl; Big 12 Fiesta Bowl; Big Ten Rose Bowl; Pac 10 Rose Bowl; and Southeastern Conference (SEC) Sugar Bowl.

After the accumulation of the regular season, a re-seeeding process occurs but the conferences who have established relationships with BCS bowls will continue to send thier champions to respective BCS Bowls. In short, the Kennedy Proposal does not ask the Big Ten and the Pac 10 to sacrifice thier relationship with the "Granddaddy of them All".

January 29, 2010, the United States Justice Department responded to a letter from Senator Orrin Hatch (R-UT) stating they may be "studying the benefits, costs, and feasibility of a playoff system". Although I took that picture while lobbying on Capitol Hill for the Kennedy Proposal, I have never met the President of the United States.

I look forward to hearing comments and engaging in conversation toward the insertion of a multi-game playoff, the Kennedy Proposal, the KP Coalition, and the improvement of Washington State University.

God Bless,

Brandon E. Kennedy

KPCoalition.com

Twitter: KPCoalition

Facebook: The Kennedy Proposal